Aberdeen Lynx and Fierce Beer Team Up for a Slapshot of Flavour!


We’re thrilled to announce an exciting new collaboration between Aberdeen Lynx and Fierce Beer that’s sure to have fans cheering both on and off the ice!

Introducing ‘Slapshot’: A Game-Changing Lager

Get ready to raise your glasses, Lynx fans! We’re proud to introduce ‘Slapshot’, a specially crafted co-branded pale lager that’s set to become the talk of the rink. Starting THIS Saturday, September 7th, you can enjoy this refreshing brew throughout the Aberdeen Lynx Ice Arena.

A Taste of Victory

Brewed with pride at Fierce HQ right here in Aberdeen, ‘Slapshot’ is a testament to Scottish craftsmanship:

  • Base: Soft Scottish water provides the perfect foundation
  • Character: Toasty malted barley brings depth and flavor
  • Hops: Classic German hops add subtle notes of pepper and citrus peel
  • Finish: Crisp and snappy, just like a well-executed slapshot!

And here’s the kicker – like all beers in the Fierce Year Round range, ‘Slapshot’ is both gluten-free and vegan-friendly!

Mark Your Calendars: Launch Day Festivities

The puck drops on ‘Slapshot’ this Saturday, September 7th, coinciding with our first home game of the season against Kirkcaldy Kestrels. This 4.2% ABV lager is poised to become a fan favourite, and we’re celebrating in style:

  1. Game Time: Cheer on the Lynx while enjoying ‘Slapshot’ on draft at the arena
  2. After Party: Join us at Fierce Bar Aberdeen for the official ‘Slapshot’ after party
  3. Fan Discount: Show your game ticket or season ticket at Fierce Bar for a 10% discount on your drinks
  4. Meet and Greet: Members of the Lynx team will be at Fierce Bar to unwind and enjoy a pint of Slapshot.
  5. Keep the Party Going: Let’s really get this after party started and celebrate the beginning of an exciting new season!

Can’t Wait? Get Your ‘Slapshot’ Today!

  • Available now as individual cans on the Fierce Beer online shop
  • On draft at Fierce bars
  • Coming to the Aberdeen Lynx Ice Arena on THIS SATURDAY


Exclusive Perks for Season Ticket Holders

We value our loyal fans! Season ticket holders, keep an eye on your emails for details on how to claim your 10% discount at the Fierce Beer Bar in Aberdeen and on the Fierce online shop.

Don’t miss out on this perfect blend of local sport and craft beer. Grab a ‘Slapshot’ and let’s make this season one to remember!

Go Lynx! 🏒🍻

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